Client: Janssen Australia When Janssen was granted a second indication for collagenase clostridium histolyticum by the Therapeutic Goods Administration – for … MORE
Featured Work
Barker College Prospectus
Client: Barker College When Leo Creative was asked to create a new enrolment prospectus, we knew photography would be critical in communicating school … MORE
Vikings Disease: Disease Awareness Brand
Leo Creative was commissioned to develop a disease awareness brand for Dupuytren's contracture. Dupuytren's contracture is also known as "Vikings Disease", so … MORE
Rebranding Australian Self Medication Industry (ASMI)
Client: CHPA Leo Creative was engaged by the Australian Self Medication Industry (ASMI) to help them rebrand in 2019. ASMI was the industry association … MORE
Brand Identity: more than a logo
Client: NEXUS APAC Group Many people mistakenly believe that a brand is just a logo, but that couldn’t be further from the truth. Even if we do just … MORE
Rebranding an industry association
Client: Generic Industry Medicines Association (GMiA) The generic medicines industry is undergoing significant change. The introduction of a new category … MORE
Barker Year in Review
Client: Barker College Leo Creative has worked with Barker College for a number of years. The school has its own in-house communications team who design, … MORE
Women and HIV
Client: Abbott Virology In 2010, US Treatment Guidelines identified lopinavir/ritonavir as the preferred protease inhibitor for the treatment of … MORE
Launching a new treatment for Dupuytren’s contracture
Client: Janssen Australia Leo Creative worked with Janssen on the Australian launch of collagenase – a non-surgical TGA approved treatment for Dupuytren’s … MORE
The role of branding in highly specialised markets
In our post “What we believe about pharma branding”, we gave a brief overview of the history of branding and the adoption of the FMCG branding model by big pharma where value is driven by the … More...
What we believe about pharma branding
Over the last decade, the pharmaceutical industry has seen significant change. There are many views on the role of branding. We have heard champions of ‘customer centric’ sales models pronounce the … More...
A new brand story for Barker College
An audit of Barker College’s advertising and a review of quant and qual research led to a new brand story for Barker College. Following the successful delivery of a new enrolment prospectus, Barker … More...