Leo Creative was commissioned to develop a disease awareness brand for Dupuytren's contracture. Dupuytren's contracture is also known as "Vikings Disease", so … MORE
Featured Work
Launching a new treatment for Dupuytren’s contracture
Client: Janssen Australia Leo Creative worked with Janssen on the Australian launch of collagenase – a non-surgical TGA approved treatment for Dupuytren’s … MORE
Barker College Prospectus
Client: Barker College When Leo Creative was asked to create a new enrolment prospectus, we knew photography would be critical in communicating school … MORE
PAH Clinic: Speaker Tour Issue
Client: Janssen Australia When Janssen Australia sponsored a world-renowned Pulmonary Arterial Hypertension (PAH) expert to visit Australia, Leo Creative was … MORE
PAH Clinic
Client: Janssen Australia Janssen is a global leader in the science and medicine of Pulmonary Arterial Hypertension having launched the first … MORE
A new direction in the treatment of Peyronie’s disease
Client: Janssen Australia When Janssen was granted a second indication for collagenase clostridium histolyticum by the Therapeutic Goods Administration – for … MORE
Clinical Genomics capital raising
Client: Clinical Genomics Technologies Pty Ltd CGT was formed in 2006 to discover and deliver healthcare products that address the unmet needs of large … MORE
An online resource for AbbVie’s Virology Sales Team
Client: AbbVie Australia AbbVie approached Leo Creative with a specific problem. In a highly competitive environment and an abundance of existing and new … MORE
Rebranding an industry association
Client: Generic Industry Medicines Association (GMiA) The generic medicines industry is undergoing significant change. The introduction of a new category … MORE
The role of branding in highly specialised markets
In our post “What we believe about pharma branding”, we gave a brief overview of the history of branding and the adoption of the FMCG branding model by big pharma where value is driven by the … More...
Veeva iRep v Next Interact
After delivering our first project targeting Veeva’s iRep platform, here are some initial thoughts on creating content for these two widely used apps. In many ways comparing Next Interact with Veeva … More...
What we believe about pharma branding
Over the last decade, the pharmaceutical industry has seen significant change. There are many views on the role of branding. We have heard champions of ‘customer centric’ sales models pronounce the … More...